Mailpiece vs MailerLite
Lite indeed: the free plan keeps getting lighter.
We think newsletters got swallowed by marketing software. MailerLite is a friendly marketing kit, but if all you do is write to people who asked to hear from you, you're paying for funnels, landing pages and shop reports by the size of your list, and keeping your readers on someone else's servers.
With MailerLite
A campaign, built in blocks
- Design the email in a drag-and-drop builder
- Choose who gets it with segments and groups
- Report on clicks, signups and sales per reader
- On their cloud, the plan rises with the list
With Mailpiece
A post, without tracking
- Ask your agent to write it, or write it yourself
- Everyone who asked gets the same issue
- No tracking. Readers say if they liked it
- Free, on your own server, sent how you choose
A week with each
build a campaign from blocks, or let its AI draft one
tell your agent what this week's issue is about
set up automations, funnels and landing pages
greet new readers with a series, and say goodbye when they leave
check the clicks and the sales each campaign brought
hear from the readers who say they liked it
send from MailerLite's servers
send through the mail provider you choose
move up a plan as the list grows
keep the list on your own server
Side by side
- MailerLite is built for funnels and shops, and its bill grows with your list. In Mailpiece, a growing list feels like good news, not a nudge to upgrade.
- On MailerLite, you write with building blocks, or have an assistant create and schedule a campaign. In Mailpiece, your agent does all you can do on screen, on every install, for free.
- On MailerLite, your list lives on MailerLite. In Mailpiece, it lives on your server.
- On MailerLite, your readers are tracked unless you switch it off. In Mailpiece, they're left alone.
- As your list grows, MailerLite's bill grows. In Mailpiece, nothing changes.
- On MailerLite, your day goes to funnels and automations. In Mailpiece, you write, test and send.
Moving from MailerLite
Install Mailpiece, export your subscribers from MailerLite and import the addresses, then connect the mail provider you want to send with. Your next issue goes out from Mailpiece. Names and custom fields don't come across, and your campaigns, automations, landing pages, sites and paid subscriptions stay with MailerLite: Mailpiece takes no payments, so export what you want to keep before you close the account.
Who should stay on MailerLite?
A business that sells: funnels from a lead magnet to a sale, a shop's orders driving the emails, landing pages, paid newsletters and reports on revenue, all in one place. MailerLite does that well, and Mailpiece does none of it, on purpose.
MailerLite connects to AI assistants too. What's different?
Its assistant can create and schedule campaigns. In Mailpiece your agent can do all you can do on screen, on every install, for free: draft the issue, send you a test, schedule it and publish it, from a newsletter that runs on your own server, mailed through the provider you choose, with nobody tracked and no plan to outgrow.
Move your newsletter this afternoon
Install Mailpiece on a server, import your list, connect your sender, and send your next issue from it.