# Mailpiece vs Brevo

*A newsletter that never texts your readers.*

We think a newsletter is a letter, not a channel in a campaign. Brevo is a capable platform for selling by email, text and chat, but if all you do is write to people who asked to hear from you, you're paying by the email for a CRM and a dashboard you never wanted.

## With Brevo: A campaign, one channel of many

- Design the email in a drag-and-drop builder
- Send from Brevo's servers, with its logo on lower plans
- Count opens and clicks, per contact or anonymously
- Pay by the number of emails you send

## With Mailpiece: A post, under your own name

- Ask your agent to write it, or write it yourself
- Mail through the provider you choose, under your name
- No tracking. Readers say if they liked it
- Free, on your own server

## A week with each

| In Brevo you… | In Mailpiece you… |
|---|---|
| build a campaign from blocks, beside your texts and chats | tell your agent what this week's issue is about |
| keep readers as contacts in a CRM, with deals and segments | keep a list of people who asked to hear from you |
| check the opens and the clicks | hear from the readers who say they liked it |
| keep an eye on how many emails are left this month | send each issue to everyone who asked |
| move up a plan as you send more | keep the list on your own server |

## Side by side

- Brevo is built for selling on every channel, and bills you by the email. In Mailpiece, your readers are people who asked, not contacts in a sales pipeline.
- On Brevo, you write with building blocks, or have an assistant create a campaign. In Mailpiece, your agent does all you can do on screen, on every install, for free.
- On Brevo, your list lives on Brevo. In Mailpiece, it lives on your server.
- On Brevo, your readers are tracked, or counted anonymously if you choose. In Mailpiece, they're left alone.
- As you send more, Brevo's bill grows. In Mailpiece, nothing changes.
- On Brevo, your day goes to campaigns and a CRM. In Mailpiece, you write, test and send.

## Moving from Brevo

Install Mailpiece, export your contacts from Brevo and import the addresses, then connect the mail provider you want to send with. Your next issue goes out from Mailpiece, and your welcome emails can follow. Names, attributes, deals and your text and chat history don't come across, and your old campaigns and reports stay in Brevo, so export what you want to keep before you close the account.

## Who should stay on Brevo?

A business that sells by email, text and chat, keeps its customers in a CRM, and sends receipts and order emails from the same place. Mailpiece does none of that, on purpose.

## Brevo has a free plan. Why switch?

Its free plan caps how much you send each day, and your readers live in Brevo, counted when they open and click. Mailpiece is free with no cap of its own: you pay only the mail provider you choose, the list stays on your server, and nobody is tracked.

[Can Mailpiece do what you need? Probably yes.](https://mailpiece.dev/yes)

## Move your newsletter this afternoon

Install Mailpiece on a server, import your list, connect your sender, and send your next issue from it. [Install Mailpiece](https://mailpiece.dev/docs/install)